In the world of business, time is an invaluable asset. How a company allocates its time will determine its success or failure. The famous quote by Jack Ma: “Spend time with your customers. Spend time with your people, your team. Don‘t spend time with investors. Don’t spend time with your competitors” emphasizes focusing on what truly matters.
Jack Ma, with the vision of a business leader, understood that customers and employees are the lifeblood of any company. Customers not only bring in revenue but also help you improve your products and services. Meanwhile, your team is the group of people who directly contribute to building and sustaining the company‘s growth.
Spending time with your customers allows you to better understand their needs and desires, enabling you to deliver products and services that truly meet market demands. For your team, time and attention from leadership are significant motivators, driving them to fully commit and create real value for the company.
On the other hand, if you focus too much on investors or competitors, you can easily lose direction. Investors, while important, are not the ones who determine the quality of the products or services you provide. Competitors are those you can learn from, but they shouldn’t consume all of your time.
Remember, time is finite, and using it wisely is the key to making your business thrive and sustain in the future.